Target holiday - the voice integration


Together's the duet

We integrated The Voice into our “Together’s the Joy” holiday campaign, showing how special it is when we come together for the holidays.

The Voice finalists performed holiday mash-ups we created — which, of course, included an on-tune bark from Bullseye!

Adage article
A Bullseye View


No place like home for the holidays
Vs. I'll be home for christmas


It's beginning to look a lot like christmas
Vs. Deck the halls


Most wonderful time of the year
vs. Carol of the bells


(The judges were pretty harsh)